TracwellvsMixpanel

Mixpanel Growth is $259 a month at 2M events. Tracwell is $29.

Revenue attribution, goals, funnels, sessions, API and MCP access - all included. Start with 5 websites and one seat at 300K events, then grow your event allowance as you need it.

Price and capacity

The starting plans, side by side

Below 1M events a month Mixpanel is free. At 2M events Mixpanel Growth is $259 a month and Tracwell is $29; at 10M it is $1,176 against Tracwell’s $79, both on monthly billing.

Monthly plan pricing and included usage for Tracwell and Mixpanel
Monthly billing · USDTracwellMixpanel
PlanTracwellFree · Growth
Monthly price$9$0 to 1M events
Monthly allowance300,000 events1M events free; Growth billed by volume
Websites5See current plan
Team seats1Unlimited

300K events

$9/mo

5 websites · 1 seat

$90/year · 1 year history

1M events

$15/mo

5 websites · 1 seat

$150/year · 1 year history

2M events

$29/mo

20 websites · 10 seats

$290/year · 2 years history

5M events

$49/mo

20 websites · 10 seats

$490/year · 2 years history

10M events

$79/mo

50 websites · 30 seats

$790/year · 4 years history

20M events

$149/mo

50 websites · 30 seats

$1490/year · 4 years history

All six Tracwell event allowances include goals, funnels, sessions, API and MCP access, and seats based on event allowance. Pageviews and custom events share the allowance.

Mixpanel’s Free plan covers 1M events a month. Growth includes the first 1M, then publishes monthly prices by volume: $259 at 2M events and $1,176 at 10M on monthly billing. Every Mixpanel plan includes session replay, heatmaps, experiments and feature flags, which Tracwell does not offer.

Mixpanel Free covers 1M events a month with unlimited seats. Tracwell has a 7-day free trial and no free plan, so it is not cheaper below 1M events.

Competitor prices checked October 31, 2026. Taxes and regional pricing may differ.

Everything you get with Tracwell.

Explore Tracwell’s reports, tracking tools, and team features. Every paid plan includes the full feature set, with the mode and setup requirements shown below.

Tracwell compared with Mixpanel across 22 capabilities.
CapabilityTracwellMixpanel
Analytics & reports
Realtime analytics
AvailableLive visitors & events
Not documented
Sources, referrers & campaigns
Available
Available
Page performance
Available
Available
Countries, devices & browsers
Available
Available
Individual visitor activity
AvailableVisitors report
AvailableUser profiles
Session timelines
AvailableOrdered events per session
AvailableFlows report
Conversion goals
Available
Not documented
Multi-step funnels
Available
Available
Revenue attribution
With conditionsProduct mode · backend events
Not documented
Tracking & privacy
Custom events
Available
Available
Custom event properties
Available
Available
Cookieless collection
Available
Not documented
Collection without browser storage
With conditionsPrivate mode
Not documented
Returning-visitor identity
With conditionsProduct mode
Available
Browser tracking & automatic pageviews
AvailableScript or JavaScript SDK
AvailableJavaScript SDK & autocapture
React Native & Expo SDK
Available
Available
Server-side custom events
AvailableScoped server API
Available
Access & collaboration
Analytics API
AvailableEvery paid plan
Available
MCP access for AI tools
AvailableEvery paid plan
With conditionsHosted · beta
Data exports
AvailableReport CSVs & retained events
Available
Team access
Available1 / 10 / 30 seats
AvailableUnlimited seats
Multiple websites
Available5 at 300K events
Not documented
Available− Mode, plan, or setup requirement× Not offered? Not confirmed in reviewed documentation

Tracwell sessions show recorded event timelines, not screen recordings. Private mode uses daily visitor estimates; returning-visitor continuity and optional identification require Product mode. Revenue attribution requires verified backend events; unmatched payments remain unattributed.

Availability does not imply identical reporting or counting rules. “Not documented” means we could not confirm an equivalent feature in the sources reviewed, not that the tool cannot support it.

Written by Tracwell. Sources reviewed . Check current plans and documentation before choosing.

FAQ

Before you decide.

Instrument one signup flow in both products and identify the same test user. Compare the funnel and the user’s event history, then price both at the event volume you expect in a year, not today.

Start with one website

Find out which traffic pays.

Add your website, then ask your agent what’s working.

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