Where visitors come from
Sources, campaigns, referrers and AI assistants like ChatGPT, down to the page each visit started on.
Explore the reportsAbout Tracwell
Analytics for the pathfrom visit to revenue.
Tracwell is website and product analytics for founders and small teams who want to understand which traffic, content, and actions lead to signups and revenue.
7 days free · No card required
What it helps you answer
Three questions every founder asks about their traffic.
What they do
Sessions, custom events, goals and funnels show the steps between arriving and converting, and where people leave.
How sessions workWhat it is worth
Verified purchases and refunds connect revenue to the visit, source and campaign that started it.
Revenue attributionHow collection works
Choose how each website is measured.
Private mode
No cookies and no browser storage. Visitors are estimated each day, which suits sites that want traffic answers without persistent identity.
Collection and consentProduct mode
First-party storage recognises returning visitors and sessions, with optional identification. Needed for revenue attribution; handle consent where required.
Identity and sessionsRevenue comes from verified purchases and refunds your backend sends. Installing the browser script alone does not import payments.
Is it a fit?
Built for focused questions, not everything.
Who it is for
- Founders and small SaaS teams who need more than page-view totals
- Content-led businesses tracing articles to signups and sales
- Developers instrumenting actions with browser, React Native and server APIs
- Teams who want to ask their analytics from an MCP-compatible AI tool
What it does not do
- Session video replay or heatmaps
- A/B testing and experiments
- Importing payments without your backend sending them
Who is behind it
Built and run by one independent operator.
Saurabh Chauhan
Independent operator based in India. Every message reaches the person who builds Tracwell.
Start with one website
Find out which traffic pays.
Add your website, then ask your agent what’s working.
Start free7 days free · No card required