A focused alternative to Umami.
Goals, funnels, journeys, API and MCP access—all included. Start with 5 websites and one seat at 300K events, then grow your event allowance as you need it.
Compare capabilities ↓Price and capacity
Lower managed costs as your event volume grows.
At 2M billable events per month, Tracwell is $29 and Umami Pro is $50 including overage. At 10M, Tracwell is $79 and Umami Business is $200. Plans differ in retention and features; Business includes replay and heatmaps.
| Monthly billing · USD | Tracwell | Umami |
|---|---|---|
| Plan | Tracwell | Cloud Pro |
| Monthly price | $9 | $20 |
| Monthly allowance | 300,000 events | 1M events |
| Websites | 5 | 20 |
| Team seats | 1 | Up to 10 |
300K events
$9/mo
5 websites · 1 seat
$90/year · 1 year history
1M events
$15/mo
5 websites · 1 seat
$150/year · 1 year history
2M events
$29/mo
20 websites · 10 seats
$290/year · 2 years history
5M events
$49/mo
20 websites · 10 seats
$490/year · 2 years history
10M events
$79/mo
50 websites · 30 seats
$790/year · 4 years history
20M events
$149/mo
50 websites · 30 seats
$1490/year · 4 years history
All six Tracwell event allowances include goals, funnels, journeys, API and MCP access, and seats based on event allowance. Pageviews and custom events share the allowance.
Umami Cloud also counts each stored event property as an event. Tracwell counts persisted events, with no separate usage charge per property within payload limits. Umami Pro adds $0.00003 per extra event; Tracwell stops new collection at its limit until reset or upgrade, with no automatic overage bill.
Umami Hobby is free for 100K events, one website, and six months of retention. Self-hosting is also available.
Competitor prices checked September 13, 2026. Taxes and regional pricing may differ.
Everything you get with Tracwell.
Explore Tracwell’s reports, tracking tools, and team features. Every paid plan includes the full feature set, with the mode and setup requirements shown below.
| Capability | ||
|---|---|---|
| Analytics & reports | ||
| Realtime analytics | AvailableLive visitors & events | Available |
| Sources, referrers & campaigns | Available | Available |
| Page performance | Available | Available |
| Countries, devices & browsers | Available | Available |
| Individual visitor activity | AvailableVisitors report | AvailableSessions report |
| Visitor journeys | AvailableSession event timelines | Available |
| Conversion goals | Available | Available |
| Multi-step funnels | Available | Available |
| Revenue attribution | With conditionsProduct mode · backend events · beta | Available |
| Tracking & privacy | ||
| Custom events | Available | Available |
| Custom event properties | Available | AvailableProperties also count as usage |
| Cookieless collection | Available | Available |
| Collection without browser storage | With conditionsPrivate mode | Available |
| Returning-visitor identity | With conditionsProduct mode | With conditionsCustom identify setup |
| Browser tracking & automatic pageviews | AvailableScript or JavaScript SDK | Available |
| React Native & Expo SDK | Available | Not documented |
| Server-side custom events | AvailableScoped server API | AvailableEvents API |
| Access & collaboration | ||
| Analytics API | AvailableEvery paid plan | With conditionsCloud Pro or higher |
| MCP access for AI tools | AvailableEvery paid plan | With conditionsCloud Pro or higher |
| Data exports | AvailableReport CSVs & retained events | Available |
| Team access | Available1 / 10 / 30 seats | With conditions10 Pro · unlimited Business |
| Multiple websites | Available5 at 300K events | Available20 on Pro |
Tracwell journeys show recorded event timelines, not screen recordings. Private mode uses daily visitor estimates; returning-visitor continuity and optional identification require Product mode. Revenue attribution is in beta and requires verified backend events; unmatched payments remain unattributed.
Availability does not imply identical reporting or counting rules. “Not documented” means we could not confirm an equivalent feature in the sources reviewed, not that the tool cannot support it.
Written by Tracwell. Sources reviewed . Check current plans and documentation before choosing.
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