With Tracwell you get
- $29 at 2M events and $79 at 10M
- Returning-visitor identity in Product mode, without extra calls
- One to four years of retention, stated per allowance
OpenPanel alternative
The OpenPanel alternativethat costs less as you grow.
Tracwell is an OpenPanel alternative for teams whose event volume is growing. At 2M events a month Tracwell is $29, where OpenPanel’s 2.5M tier is $180; at 10M it is $79 against $350. Both stop collecting at the limit instead of billing overage.
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Why teams switch
Why people look for an OpenPanel alternative.
The price climbs with volume
OpenPanel Cloud is $50 at 500K events, $180 at 2.5M and $350 at 10M on monthly billing.
Returning visitors need identify
OpenPanel’s anonymous ID rotates daily. Without identify, one person returning on several days counts as several visitors.
No published retention period
OpenPanel does not state how long Cloud keeps your data.
An honest trade
What you gain, and what you give up.
Where OpenPanel may suit you better
- OpenPanel is open source and free to self-host; Tracwell is hosted only.
- OpenPanel includes retention cohorts and session replay; Tracwell does not.
- OpenPanel includes unlimited websites and seats on every plan and has a 30-day trial.
Price and capacity
The starting plans, side by side
At 300K events Tracwell is $9; OpenPanel’s smallest tier that covers it is 500K at $50. At 2M Tracwell is $29 against $180 for OpenPanel’s 2.5M tier, and at 10M it is $79 against $350. OpenPanel includes unlimited websites and seats.
| Monthly billing · USD | Tracwell | OpenPanel |
|---|---|---|
| Plan | Tracwell | Cloud |
| Monthly price | $9 | $2.50 |
| Monthly allowance | 300,000 events | 5K events |
| Websites | 5 | Unlimited |
| Team seats | 1 | Unlimited |
300K events
$9/mo
5 websites · 1 seat
$90/year · 1 year history
1M events
$15/mo
5 websites · 1 seat
$150/year · 1 year history
2M events
$29/mo
20 websites · 10 seats
$290/year · 2 years history
5M events
$49/mo
20 websites · 10 seats
$490/year · 2 years history
10M events
$79/mo
50 websites · 30 seats
$790/year · 4 years history
20M events
$149/mo
50 websites · 30 seats
$1490/year · 4 years history
All six Tracwell event allowances include goals, funnels, sessions, API and MCP access, and seats based on event allowance. Pageviews and custom events share the allowance.
OpenPanel prices Cloud by event volume with every feature on every plan: $50 at 500K, $180 at 2.5M and $350 at 10M on monthly billing. Over the limit, new events wait for the next period with no extra charge, like Tracwell. OpenPanel does not publish a Cloud retention period; Tracwell keeps one to four years by allowance.
OpenPanel Cloud has a 30-day free trial and no free plan. Self-hosting is free, and open-source projects can use Cloud free up to 2.5M events.
Competitor prices checked November 12, 2026. Taxes and regional pricing may differ.
How to switch
Move from OpenPanel in an afternoon.
Start your free trial and add your website.
Install the Tracwell script next to OpenPanel; both can run at once.
Compare the two for a week or two while Tracwell builds history.
Remove OpenPanel when you are happy with your Tracwell reports.
FAQ
Switching from OpenPanel, answered.
Tracwell is an OpenPanel alternative for teams whose event volume is growing. At 2M events a month Tracwell is $29, where OpenPanel’s 2.5M tier is $180; at 10M it is $79 against $350. Both stop collecting at the limit instead of billing overage.
OpenPanel details come from its public pricing and documentation, reviewed . Check their current plans before choosing.
Start with one website
Find out which traffic pays.
Add your website, then ask your agent what’s working.
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