Fathom alternative

The Fathom alternativewith funnels and sessions.

Tracwell is a Fathom alternative for teams that want multi-step funnels, session timelines and revenue attribution. It starts at $9 a month for 300K events, compared with Fathom’s $15 a month for 100K pageviews and custom events.

Why teams switch

Why people look for a Fathom alternative.

  1. No multi-step funnels

    Fathom tracks goals but does not build funnels, so you cannot see the step where visitors leave.

  2. No session timelines

    Fathom does not show individual visitors or the ordered pages and events inside a visit.

  3. Custom events use up pageviews

    Fathom counts custom events toward its pageview allowance.

An honest trade

What you gain, and what you give up.

With Tracwell you get

  • Funnels, goals and session timelines at every allowance
  • Three times the starting allowance for $6 less a month
  • Revenue attribution from verified backend payments
  • MCP access for AI tools on every plan

Where Fathom may suit you better

  • Fathom includes 50 websites from its first plan; Tracwell starts with five and reaches 50 at 10M events.
  • Fathom keeps history while you subscribe; Tracwell keeps one year at 300K events, rising with larger allowances.

Price and capacity

The starting plans, side by side

Start with 300K events for $9/month in Tracwell, compared with Fathom’s 100K pageviews and custom events for $15/month. Tracwell also includes goals, funnels, session timelines, and MCP access.

Monthly plan pricing and included usage for Tracwell and Fathom
Monthly billing · USDTracwellFathom
PlanTracwell100K tier
Monthly price$9$15
Monthly allowance300,000 events100K pageviews + custom events
Websites550
Team seats1See current plan

300K events

$9/mo

5 websites · 1 seat

$90/year · 1 year history

1M events

$15/mo

5 websites · 1 seat

$150/year · 1 year history

2M events

$29/mo

20 websites · 10 seats

$290/year · 2 years history

5M events

$49/mo

20 websites · 10 seats

$490/year · 2 years history

10M events

$79/mo

50 websites · 30 seats

$790/year · 4 years history

20M events

$149/mo

50 websites · 30 seats

$1490/year · 4 years history

All six Tracwell event allowances include goals, funnels, sessions, API and MCP access, and seats based on event allowance. Pageviews and custom events share the allowance.

Fathom counts custom events toward its pageview allowance. It includes 50 websites and retains history while subscribed; Tracwell starts with five websites and one year of retention, increasing to 50 websites and four years at 10M events.

Fathom offers a trial, with no permanent free plan.

Competitor prices checked September 13, 2026. Taxes and regional pricing may differ.

How to switch

Move from Fathom in an afternoon.

  1. Start your free trial and add your website.

  2. Install the Tracwell script next to Fathom; both can run at once.

  3. Compare the two for a week or two while Tracwell builds history.

  4. Remove Fathom when you are happy with your Tracwell reports.

FAQ

Switching from Fathom, answered.

Tracwell is a Fathom alternative for teams that want multi-step funnels, session timelines and revenue attribution. It starts at $9 a month for 300K events, compared with Fathom’s $15 a month for 100K pageviews and custom events.

Fathom details come from its public pricing and documentation, reviewed . Check their current plans before choosing.

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