---
title: "Website and product analytics features - Tracwell"
description: "Explore Tracwell’s realtime activity, visitors, journeys, events, funnels, goals, and revenue attribution. Learn what each report measures and how to set it up."
canonical: "https://tracwell.app/features"
markdown: "https://tracwell.app/features.md"
---

# Explore Tracwell’s features

A guide to each report: what it measures, how to use it, and what to know before you start.

- ## [Realtime↗](https://tracwell.app/features/realtime)

  See active visitors, recent events, and incoming traffic in Tracwell. Check the activity behind a launch or your first tracking installation.

- ## [Visitors↗](https://tracwell.app/features/visitors)

  Explore a visitor’s recorded sessions, pages, events, and acquisition context. Understand how Tracwell’s Private and Product modes affect identity.

- ## [Sessions↗](https://tracwell.app/features/journeys)

  Follow page views and custom events in order within a visit. Inspect the session behind a signup or attributed purchase in Tracwell.

- ## [Funnels↗](https://tracwell.app/features/funnels)

  Measure ordered conversion steps and drop-off with Tracwell funnels. Define page and event steps, filters, and a conversion window.

- ## [Goals↗](https://tracwell.app/features/goals)

  Define signup, revenue, and engagement goals in Tracwell. Compare completions, people, and conversion with the previous period.

- ## [Events↗](https://tracwell.app/features/events)

  Track successful product actions with custom events and properties. Explore event trends, people, pages, and sources in Tracwell.

- ## [Revenue↗](https://tracwell.app/features/revenue)

  Connect verified purchases and refunds to their originating sessions. Understand source, campaign, and landing-page revenue attribution in Tracwell.